Web Analytics Manager
Senior, Digital Transformation
£50000 - £65000 per annum
We are partnered with a leadingIT solutionscompany who are looking for Web Analytics Manager to join the team and drive the analytics function. You will play a key role in leading the effort to adopt analytics across the Product Design Team & The Commercial Team.
Experience using GA4.0 is essential, and exposure to tools like mouseflow & hotjar is desirable.
In the role you will:
Lead the effort to improve analytics effectiveness (KPI's, Goal setting, funnel analysis, advanced segmentation and personalisation)
Establish and build strong relationships with both the team and the business, becoming a trusted advisor on analytics
Work closely with the UX, UI and Product Teams to turn insight into executable changes across all of our digital presence
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