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Brand & Communications Lead (£35K)

  • Job reference: 39657
  • Location: City of London
  • Job type: Permanent
  • Start date: Not specified
  • Contact: Not specified
  • Sector: Digital and Development
  • Salary: £0 per annum

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Brand & Communications Manager

My client, a well-known travel organisation, and undergoing a large-scale digital transformation to diversify their product portfolio and are looking for a Brand & Communications Manager to work with the newly appointed CMO.

This is a key hire and will suit an ambitious individual seeking to make their mark in an industry ripe for digital disruption. The role will have the autonomy necessary to establish and develop the brand strategy whilst supporting the company growth agenda.

Role functions:

Act as a fierce defender of the brand identity establishing, maintaining, developing and policing, clear brand identity and personality guidelines applicable to all internal and external references and channels.

Establish and maintain a rolling annual marketing programme of fame-enhancing activity promoting the discovery of our product portfolio amongst defined target audiences (b2c/b2b) and through all relevant channels (including social).

Key interfaces:

Internal teams and external partners/agencies, educating and advising on all matters relating to our identity/personality.

External design partners supporting day-to-day execution of design-related projects.

Marketing partners/agencies e.g. PR, advertising, social influencers etc. devising, launching and managing programmes to establish, develop and enhance our brand fame.

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